Launched by the Minderoo Foundation in 2020, the Thrive by Five Campaign advocates for a universally accessible, high quality early learning and childcare system that gives every child in Australia the best chance to reach their full potential.

Based on the compelling evidence that children's brain development is most rapid in the early years, the Minderoo Foundation's Thrive by Five (TB5) Campaign is advocating for the reform of the early childhood development (ECD) system in Australia with the aim of reducing inequity among Australian families and addressing the persistence of developmental vulnerability in children.

Commitments so far: 

• Commitments of more than $55 billion over the next 10 years to new ECD-related reforms.  
• Commitments from the Australian Government to lift childcare subsidy rates as a precursor to implementing a 90 per cent subsidy rate for all families. 
• Joint statement by the Victorian and New South Wales governments to introduce an additional year of preschool, and to increase the universal entitlement to preschool from 15 to 30 hours per week. 
• Increased support for a cheaper and universal system of high-quality early childhood education and care, and acknowledgement among 55% of women that this would help address gender inequality.
• Acknowledgement from an increased proportion of 18-34 year olds that support for early learning and accessible childcare would influence their voting decisions.
   

Focus of the webinar: 

The webinar will featured the TB5 Campaign’s strategic choices and tactics for addressing the key challenges in reforming the ECD system, as well as the main narratives and value proposition which have made it different and more impactful than previous campaigns.